Owens Corning Builder Newsletter

Owens Corning wanted to develop a quarterly newsletter for builders and contractors. Instead of doing a traditional newsletter, I thought it would be interesting to focus on one subject at a time and make it into a sales tool they could hang in their offices. Each newsletter was a poster sized blueprint mailed in a shipping tube. They were a hit – I was told some builders actually had them framed.

My role: concept, design and illustration.

OC Blueprint Newsletter.jpg
Michelle Hoch-Henningsen