Owens Corning Toolbox Mailer

Mailer to promote the products, business systems and marketing tools that Owens Corning has in place to help support dealers build their businesses. Plus, there’s a tie-in to the NFL promotion Owens Corning had scheduled for the coming fall. I like to design pieces that the audience has to spend time opening or assembling. The hands-on experience makes it more compelling.

My role: concept, design and photo art direction.